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H&M Studio Heads to the Beach for Spring 2020 Collection

Fashion brand H&M presented H&M Studio‘s Spring Summer 2020 collection, inspired by a research trip to the Swedish island of Gotland, with the latest lookbook. What transpires is a relaxed selection of voluminous dresses, colorful prints, and sporty swimsuits. Top models Cara Taylor, Oumie Jammeh and Felice Noordhoff are defining cheerful surf girls for H&M Studio‘s SS20 lookbook. Hitting stores and online on February 20th, a color palette includes hues of hot pink, cobalt blue, and vibrant orange. The collection will be split into two drops, with a high-summer offering of athletic swimwear and easy beach kaftans. 

Image Courtesy: @cara_taylorrr

                                 @jammehoumie

                                @felicenova

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