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NAOMI CAMPBELL, BELLA HADID, AND OTHERS STAR IN NEW CALVIN KLEIN CAMPAIGN

Calvin Klein launched its fall 2019 underwear campaign, titled #MyCalvins IRL, showcasing a medley of the world’s biggest stars sporting its newest undergarments. Appealing to current culture’s collective craving for authenticity in the fashion industry, the brand writes that #MyCalvins “celebrates two totally different perspectives of what sexy looks like. The result blurs the line between the public image and private realities of our unapologetic cast and asks the question, how do you do sexy? Perfectly filtered or IRL raw?”

   

   

Image courtesy: @naomi

                          @bellahadid

                          @calvinklein